ABOUT ME
I believe a good design is not only about aesthetics but what’s more important is the message and the belief behind that makes it interesting and touching one’s heart.
Housefull
Housefull is an online food store established in Hong Kong that sells quality food sourced from around the world.
Service
Identity & Branding, Print, Digital & Web
Client
Housefull Company


Brand Colour
The brand name is combined with the words "House" and "Full", which has a meaning of family and blessing. The brand adopts a palette of vibrant and exotic colours to portray a cheerful brand image.


JAPAN

THAILAND


Promo Video
The animation uses half graphics and half photos to give a collage effect that brings a playful mood. The story is about a journey of a little yellow truck travelling around the world and brings back the “FUN” food to home.






Social Media
Each instagram post continues to use the brand colours (whether the graphics or the background colour) to create a cohesive instagram feed for the overall layout design.

THEME & MOODBOARD


