ABOUT ME
I believe a good design is not only about aesthetics but what’s more important is the message and the belief behind that makes it interesting and touching one’s heart.
NO LABEL Project
To enhance early diagnosis of autism by raising public awareness through an exhibition campaign with autism simulation experience that enriches the public’s understanding of cognitive difference of autistic people.
Service
Identity & Branding, Print, Exhibition
Client
Autism Society
The theme “NO LABEL” is extended from the stickers of the rainbow wall to the outdoor installation on the street. By taking off the stickers, it has an implicit meaning to take action in stopping the stereotyping on autism.
More than that, one will begin to share some similarities with the autistic individuals and get a better understanding of how an autistic individual see the world.
Exhibition
There will be four stations of autism simulation (i.e. vision, touch, hearing, writing).
The audiences are given a worksheet book and complete the tasks assigned.
